Social Media

Ten Tweeting Tips and Tools

1 Comment 27 April 2012

Whether you’re new to twitter or influence thousands, these tips and tools are for you: Source: bethsco.blogspot.it via OREA on Pinterest   10. Refer to a Twitter guidebook. Learn Twitter basics then move into building your twitter community, using twitter for business, sharing, and managing your twitter stream with Mashable’s Twitter Guidebook. 9. Join hashtag conversations. [...]

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Pinterest

Social Media

Taking an Interest in Pinterest

27 Comments 30 March 2012

Whether you’ve heard of Pinterest in detail or in passing, it may be something you should take an interest in. Not only is it the fastest growing stand-alone website ever, it’s already generating more referral traffic to websites than YouTube, Google+ and LinkedIn combined. Pinterest gives you the opportunity to paint a picture of who you are and the WHY of your brand.

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Facebook eye

OREA YPN, Social Media

6 Social Media Tips to Help your Real Estate Business

1 Comment 20 March 2012

‘Social Media’ is one of the largest buzz words in our industry. The ability to connect with clients – past, present and future – free of charge has created a mad rush into the online world of Facebook, Twitter and Google+ to name a few. Although social media can be an extremely helpful tool, it [...]

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Gary Vaynerchuk

Social Media

Social Media is the Internet in 2012 – Adapt Now

No Comments 24 January 2012

Let me introduce you to Gary Vaynerchuk… Age: 36 Height: Probably around 5’7″ Likes: New York Jets. Why does this matter? It matters because the way we communicate has changed.  As human beings we are going back to small town, old world habits which is what Gary calls the Thank You Economy. I had the [...]

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richard silver

Social Media

REALTOR® to Content Junkie

No Comments 12 January 2012

Are you following some of the action from Inman Connect? (#ICNY on Twitter).  Richard Silver, the president of the Toronto Real Estate Board is a baby-boomer and has been selling real estate for 32 years.  He’s here at Inman Connect to tell us what to talk about on our blogs. His presentation alone shows that he [...]

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Claire Boonstra

Social Media

Augmented Reality – Connecting the Physical and Digital World

1 Comment 12 January 2012

Claire Boonstra, originally a civil engineer is now the Co-founder and Head of Content and Community at Layar and she is sharing AR (Augmented Reality) at Inman Connect.  Layar is the leader in Augmented Reality. With this type of technology, it is easier to show you about it than talk about it… So, check it [...]

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slate.com

Social Media

The Tablet Revolution

No Comments 12 January 2012

Day two of the Inman Connect (follow along on twitter at #ICNY) conference kicks off with Jason Baptiste, the Co-founder and CEO of OnSwipe. If you own an iPad, head to Slate.com and swipe, pinch, and tap away.  It’s so easy to navigate. For effect, Jason plays the following video to show how the iPad [...]

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Social Media

Branding – Start With the Why

1 Comment 12 January 2012

Inman Connect New York, a conference for brokers, REALTORS® and those in the real estate business taking place Wednesday January 11th – Friday January 13th is full of engaging speakers on technology, and social media.  For updates, many people are live blogging from the event and you can follow along on Twitter at #ICNY. I [...]

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Inman Connect

Social Media

Building a Luxury Brand

No Comments 12 January 2012

Have you heard of Better Homes and Gardens?  Probably.  What do you remember it as?  The old magazine your grandma used to read…or do you now know it as a next generation real estate brand?  Sherry  Chris, the President and CEO of Better Homes and Gardens, a speaker at Inman Connect NY asks, “How do [...]

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Inman Connect

Social Media

Your Brand, Your DNA

2 Comments 11 January 2012

There is a lot of competition in real estate.  The question during the building brand equity session at Inman Connect is: how do you set yourself apart through branding? Let’s start with describing your brand as your core DNA.  It’s the core and essence of who you are. So branding is how you tell your [...]

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