Five edits you need to make on your LinkedIn profile

Login to your LinkedIn profile, click on profile and let’s get started.  The following five edits will optimize your profile and help you show up in search. 1. Create a unique LinkedIn URL.   2. Customize your website URL to include your name or keywords. Click ‘edit’ beside your websites and choose the category ‘other’.  … Continued

Five Things You May Have Missed at Agent Reboot

I caught up with Ray and Amie Ferris after Agent Reboot to put together the following five things you may have missed: 5. RASM RASM = Random Acts of Social Media.  If you’re going to use social media, have a plan.  Try planning out your content each week and set time each day to comment … Continued

12 Facebook Tips

1. Jazz up your cover picture. 2. Ask the right questions.  For example: “How old were you when you bought your first home?” 3. Tag friends, pages, and places.  It pulls people to your content. 4. Understand the power of Facebook search. Test this by inserting the quote, “moving to Toronto.” 5. Start a Facebook … Continued

There’s an app for that

More households are abandoning their traditional landline telephones in favour of wireless phones only. In 2010, 13% of households reported they used a cell phone exclusively, up from 8% in 2008. – Statistics Canada “The iPhone has more power than the rocket that took us to the moon.  What are you doing with it?” – Darin Persinger Here are … Continued

Free Google tools to help REALTORS® in their business

Rapportive: Shows you everything about your contacts right inside your gmail inbox. Wisestamp: A plugin that creates a dynamic email signature. Google Drive: Store 5GB of files for free. Grade your website on a mobile compatability from 1-5.  If you get less than a 3…you may need some help.  In the future, if someone … Continued

Talking Twitter

Twitter Do’s: 50% of your tweets or more should start with the @ symbol which means you’re actually talking to people. Head to to check out your tweet stats. Give first with zero expectations. Head to to see what hashtags get the most clicks. Engage, follow and retweet thought leaders. You need local … Continued

Four Video Tips for REALTORS®

Darin Persinger, a comedian (and founder of presents four main video tips for REALTORS®: Source: via OREA on Pinterest   1. Opening: make it fun and energetic with you on screen.  Introduce yourself and the home. 2. Highlights: you don’t need to show the entire home.  Show the best features of the home. … Continued

How to generate business using Facebook

I’m sitting here at Agent Reboot Toronto with about three hundred REALTORS® listening to some very engaging speakers discussing everything technology, business and social media. Jimmy Mackin, the founder of and Frugyl just came on stage to speak about that networking service nobody’s heard of…Facebook. The overwhelmingly majority of REALTORS® have yet to close … Continued

What content do you post on Facebook?

In the following post I’m going to suggest some content tips for your Facebook page. I’m not going to delve into developing a content marketing strategy or posting frequency (that’ll be for another day) but I’ll specifically look at types of content and the engagement they receive.

Agent Reboot is coming to Toronto

Agent Reboot is a one day conference in Toronto that is not to be missed.  This year it is taking place at the Toronto Congress Centre on June 27th and the cost is $49. Last year, Inman Connect came to Toronto for the first time and it was fantastic.  I live blogged from the event … Continued