Agent Reboot is coming to Toronto

Agent Reboot is a one day conference in Toronto that is not to be missed.  This year it is taking place at the Toronto Congress Centre on June 27th and the cost is $49. Last year, Inman Connect came to Toronto for the first time and it was fantastic.  I live blogged from the event … Continued

Dollars & Sense

Knowing Where to Spend and When to Save. REALTORS® get caught up with how to decrease expenses instead of how to increase revenue.  Instead, look at your ROI (return on investment) which depends on your market and your strengths.  Also, look at your opportunity costs (are you spending money in the right places).  Perhaps reinvest … Continued

Four Types of Widgets to Utilize

What are widgets? The right hand side of the OREA blog is all widgets →  Now you know. Here are four types of widgets to utilize: Content Widgets Local News: – helps position yourself as the local expert. Lifestyle: – promoting the walkability of any neighbourhood. Weather: News: – put something … Continued

Capture Consumers’ Attention with Video

Research shows that 73% of homeowners would be more likely to list with agents that use video to showcase properties. Guess how many REALTORS® use video…only 0.8%. Video increases the likelihood of a front page Google search result by 96% – Forrester Let’s test that theory.  Here’s a video of us creating a video today: … Continued

Agent Reboot – Content is King

Good simple content will get you to the top of the search engine.  This is crucial especially in Toronto where you get about 50 million returns when you google “Toronto Real Estate”. Tips about content and blogging from Richard Silver: What are your clients thinking about?  Blog about what is topical for your clients. Be … Continued

The Future is About Mobile Technology!

Ten Mobile Apps that will rock your world: ZooCasa Prospects MagicPlan – Floor Plan App Zapd – Create a neighbourhood tour Hootsuite Slydial CardMunch UStream Tungle I’ll link to each of these for you later 🙂 Thanks to Katie Lance, Director of Social Media at Inman News for the list of these great apps!! … Continued

Agent Reboot – Peak Performance

Peak Performance: What it is, why you should care, and how technology helps you get there. – Denise Lones, SCP Approximately 10% of the population are peak performers.  What makes you a peak performer? Self-discipline.  Whatever you need to do, you’re willing to do it.  Keep working even when you have failure.  When looking in-depth, here … Continued

Agent Reboot – Add Technology to your Strategy

I’m sitting at Agent Reboot Toronto, “plugging in to the future of Real Estate” and listening to Chris Smith, Chief Evangelist at Inman News (@inmannext).  He’s talking about how times are changing (no surprise here). Inman asked REALTORS® all over North America what will have the most impact on your compensation/income? Most people said their income … Continued