OREA Real Estate College

Top 10 Reasons to Work With a REALTOR®


Selling your own home is not brain surgery, according to some, who advocate eschewing the services of a REALTOR® to save on paying the commission. Of course selling your own home is not brain surgery, but it is complex and time-consuming.

Hire a REALTOR® and secure the following advantages:

1.  REALTORS® can determine what a property is worth because they have access to the MLS® System and comparables.

2.   REALTORS® have the knowledge and experience to market and stage the property, negotiate successfully, and close a deal.

3.  REALTORS’® marketing and exposure may yield multiple offers.

4.  REALTORS® do the paperwork and ensure it is completed properly.

5.  REALTORS® help protect the privacy and security of the sellers.

6.  REALTORS® qualify buyers before showing the property. That is, REALTORS® ensure people viewing a property can afford to purchase it.

7.  REALTORS® can remain objective and are able to deal with facts when marketing a property.

8.  REALTORS® can provide objective feedback about why a property is not selling and make recommendations based on experience.

9.  REALTORS® are experts in the field, having completed an extensive course of study.

10. REALTORS® are governed by the Real Estate Council of Ontario, and must adhere to provincial laws, which include a Code of Ethics.

REALTOR® is a registered trademark of the Canadian Real Estate Association (CREA). Only salespersons and brokers who are members of CREA, OREA, and the local real estate board, can use the term REALTOR®. CREA also owns the MLS® trademark. In Ontario, the MLS® database is operated by real estate boards, which provide an ongoing inventory of available properties and ensure maximum exposure of properties listed for sale.


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